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Connection to conversion: Building a webinar program from the ground up | Lauren Sawyer, Webinar Pro
How does an experienced webinar marketer and producer create connection, get attendees to convert, and even use breakout rooms? Join V2’s...

Roger Courville, CSP
Apr 5, 20231 min read


Reimagining customer service in healthcare | Jennifer L. FitzPatrick, MSW, LCSW, CSP
What if you could really get inside the mindset of clients, patients, and family caregivers? And are you really aware of what it’s...

Roger Courville, CSP
Mar 30, 20231 min read


Connected Thinking for Learning Leaders | Amanda McGovern, Adjunct Prof & Instructional Strategist
When an American begins a learning and development career in China, and later becomes an instructional design architect and college...

Roger Courville, CSP
Mar 23, 20231 min read


Create (digital) trust with financial clients | Sheri Fitts
How do financial professionals create more trust with financial clients, maybe even in a digital meeting through a webcam? In this...

Roger Courville, CSP
Mar 21, 20231 min read


Intelligence Strategy for Virtual Event Programs | Aaron Cole & Roger Courville, CSP
Capturing an email address and a couple registration questions is one thing, but if you want to think a whole lot more strategically...

Roger Courville, CSP
Mar 17, 20231 min read


Bridging the hybrid event gap | Julie Migliacci, Co-founder/owner Revent Consulting
How do you work with a hybrid event production team, particularly when it comes to coordinating with onsite A/V teams? In this episode of...

Roger Courville, CSP
Mar 15, 202326 min read


Revenue generation as a team sport | Scott Barnett
What if the thing that makes some people truly great in marketing or sales is not excelling at their individual craft...alone? In this...

Roger Courville, CSP
Mar 10, 202332 min read


(Re)Design your long-distance team | Interview with Wayne Turmel, author of The Long-Distance Team
Does your team suffer from proximity bias or challenged social connections? What do you need to do to create an environment where...

Roger Courville, CSP
Mar 3, 20231 min read


Thought Leader Conversations: 5 questions to ask when considering a Hopin hybrid event
Need ideas for hybrid events? Curious about best practices for hybrid events? In this episode of V2’s Thought Leader Conversations, Aaron...

Roger Courville, CSP
Feb 23, 20231 min read


What makes an event services team successful?
A Thought Leader Conversation with Rob McArthur virtual event industry veteran and Founder of VirtualEventTeam.com What makes an event...

Roger Courville, CSP
Feb 10, 20231 min read
Thought Leader Conversations: Virtual classroom design & facilitation
Key pitfalls to avoid with Jo Cook, Founder & Live Online Learning Specialist, Lightbulb Moments Ltd. Virtual learning classes is...

Roger Courville, CSP
Feb 8, 20231 min read
If a bona fide webinar expert offered up one tip, what would that be?
The Thought Leader Conversations answer from Erica Maki, Content Marketing Manager at Outreach.io might surprise you. Erica is legit –...

Roger Courville, CSP
Feb 8, 20231 min read
Drive webinar demand with email marketing
A Thought Leader Conversation with Bob Hanson, “The Webinar Guy" Unlike driving response to a white paper or similar content asset,...

Roger Courville, CSP
Feb 1, 20231 min read


What’s different about selling to HR? Plenty!
Phil Gerbyshak, Host of The Sales Leadership Show, Sales Enablement Consultant with BambooHR Our latest guest on V2’s Thought Leader...

Roger Courville, CSP
Jan 24, 20231 min read


Thought Leader Conversations: Neuroscience-driven persuasive emails
Donnie Bryant, Direct Response Copywriter and Marketing Consultant You’ve heard the aphorism “facts tell, but stories sell,” but what if...

Roger Courville, CSP
Jan 19, 20231 min read


Thought Leader Conversations: 2023 & beyond: The future of webinar & virtual event tech
Aaron & Roger discuss what’s future fantasy versus what might raise your game right now When it comes to AI (artificial intelligence),...

Roger Courville, CSP
Jan 10, 20231 min read
Resource List for Organizing your Webinars
At this point, we’ve all attended webinars and virtual meetings thanks to COVID. You’re probably feeling comfortable at connecting on...

Roger Courville, CSP
Oct 31, 20223 min read


How to use ON24 Console Builder to increase connection between audiences and presenters
ON24’s “console” is how they refer to the entirety of the features your audience experiences when they attend your virtual event. In the...

Roger Courville, CSP
Oct 25, 20223 min read


5 Seriously Cool Features in GoTo Webinar
One of the things that often frustrates vendors (that they don’t often talk about) is that their software is radically under-utilized. In...

Roger Courville, CSP
Sep 28, 20223 min read


Framing Your Presentation for Best Audience Engagement
As far back as the 1800s, researchers figured out that “vigilance” – the ability for someone to intentionally sustain their attention on...

Roger Courville, CSP
Sep 23, 20222 min read
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